GNcareers, from Gulf News

Creating mobile apps for business

Creating mobile apps for businessImage Credit: Supplied

The evolution of cellular phone technology into smart phone technology and the introduction of tablets have been, in part, responsible for the popularity of various apps or applications and equivalent technology and services. Most businesses – old and new, large and small-scale – are now using apps and mobile versions of their company websites to reach out to their market, grow their audience and expand their reach.

Depending on the nature of your business, companies offering app development services usually have monthly service packages encompassing iOS, Android and Windows platforms. Services include but are not limited to: design setup, directions and maps, social feeds, push notifications, user reviews, mobile shopping carts, dynamic content and multimedia, loyalty programs, third party integrations (e.g. Instagram, Shopify, Picasa, Flickr, etc.), mailing lists, reports and forms, click-to-call, collections and catalogs, podcasts, user engagement, advanced analytics, etc. as well as the option to update the app online.

Getting the work done online is fairly easy as all you need to do is register, select an app you want and upload pertinent information about your business or undertaking.

It doesn't really matter what industry you are into as service providers can tailor the package to suit your specific requirements. They provide content management system (CMS) support, use state-of-the-art data encryption technology and provide data backup support. To help you maximize app technology, some firms even conduct live webinars and provide helpful online articles and video tutorials.

Handy Hints:

• App service providers tailor packages to suit needs

• They also conduct live webinars, video tutorials

• Services include design setup, social feeds, etc.

Source: Lovely Claire CD, Special to Classifieds

The writer is a freelancer